Carketing blog : marketing & advertising in the car industry

The first ads on a mountain top

Minimalism

How to impact the car is saving your energy? This microsite shows you how new MINI is minimalism in details.

This perfect idea got Gold Cyber Lion at Cannes Lion 2008.

Advertiser/Client: MINI CANADA
Product/Service: BMW MINI
Entrant Company, City: TAXI 2, Toronto
Country: CANADA
Advertising/Web Design Agency, City: TAXI 2, Toronto
Country: CANADA

bvo #1, #2

Cannes year ago: VW dominated the Film Lions

Advertising fiesta Cannes Lions started on previous Sunday. Before we know the new winners and Lions holders, I will continue with review of Cannes 2007. After summarizing the last year's Press Lions, now I will focus on the success of car brands in probably the most watched category - Film Lions.

Cannes year ago: Dragon monster and dandelion won Press Lions

The world most famous advertising festival Cannes Lions 2008 is starting in couple of days. I hope most of you will be so lucky to be there personally. Before we will know the new winners, let me share and remember you some of the winners from last year. Of course, I will focus on the cars and this first part is from category press.