With all respect to Ogilvy London and its This is now campaign for new Fiesta, this video below is the best ad for Fiesta that I have seen. Enjoy Jeremy Clarkson and his "Fiesta extreme test" in TopGear.
Car: Ford Fiesta
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Ambient
Aygo Music
Great idea how to communicate new car with complementary iPod Nano. Guys from Brussells came up with idea to create music gadgets, following the concept of the product: Aygo earbuds and Aygo speakers.
Results? 150.000 clicks first day alone, a lot of buzz on the major trendwatching blogs like Engadget, Fubiz, Trendsnow.
Car: Toyota Aygo
Advertising agency: Happiness Brussels
bvo #
Trolley shelter
The lowest loading height in its class. The Fiat Ducato.
Car: Fiat Ducato
Advertising Agency: Leo Burnett, Frankfurt, Germany
Art Director: Daniela Ewald
Copywriter: Volker Müller
bvo #
Bigger than it looks
Car: Škoda Fabia II
Advertising Agency: DDB, Stockholm, Sweden
Creative Director: Andreas Dahlqvist
Art Director: Lennart Claesson
Copywriter: Martin Lundgren
Account Manager: Ann Ysten
bvo #
Designed by Alessi
Car: Fiat Panda
Agency: LeoBurnett, Paris, France
Creative Director: Stephan Ferens
Art director: Stephane Santana
Copywriter: Edouard Capelle
G in every terrains
Advertising Agency: Jung Von Matt, Germany
Creative Directors: Doerte Spengler-Ahrens, Jan Rexhausen
Art Director: Hisham Kharma
Copywriter: Sergio Penzo
